BRAND: Jeffree Star Cosmetics Inc, is a globally recognized beauty brand built on fearless self expression, unapologetic creativity, and uncompromising quality. Founded by Jeffree Star, the brand disrupts the industry with bold color stories, innovative formulas, and statement-making packaging that turns makeup into art.

From cult-favorite products to viral launches, we create beauty without boundaries designed for everyone who refuses to blend in. Every product is cruelty-free, vegan, meticulously developed, and made to perform at the highest level.

We don’t follow trends. We create them.

Jeffree Star Cosmetics is found at the Jeffree Star Store Makeup & Meat with locations in Chatsworth, California and Casper, Wyoming. Also sold in the UK and the Tiktok Shop.

Creative Designer

Package Art Direction

Primary and Secondary Packaging Design

Branding

PR & Digital Design

Visual Merchandising

Photography Retouching

BRAND: Jouer Cosmetics, a luxury cosmetics and skincare beauty brand delivering clean, high-performance products.

Jouer Cosmetics is found at: MECCA, Beautylish, Anthropologie, Amazon.com, BeautyBay, Douglas, Feelunique, Birchbox, Dermstore, Niche Beauty

Lead Senior Package Designer and Art Direction

• Primary and Secondary Packaging Design

• PR Boxes/Mailers

• Digital Collateral

• In-store Merchandise Displays

• Photography Retouching

Package Design, Structure and Art Direction

DISNEY BRANDS:

DISNEY DESCENDANTS

TSUM TSUM

RAGGEDY ANN & ANDY

FANCY NANCY

MINNIE MOUSE

DISNEY PRINCESS

DISNEY FAIRIES

Package Design

MGA BRAND:

DreamElla Splash Fashion Dolls

DIGITAL ASSETS, MARKETING

VISUAL MERCHADISING

IN-STORE GRAPHICS

PR boxes and mailers for influencers to share products with their audiences.

Social Events, Celebrations

WELLS FARGO PONY

THE BRAND: Wells Fargo is an American financial services company that originated in 1852 by Henry Wells and William Fargo. Along with Company's Express, they formed a joint stock company which provided banking and express services by the fastest means available; overseas and overland by stagecoach, Pony Express or railroad.

Horses led the Wells Fargo wagon through thousands of communities and pulled stagecoaches...and continue to do today. To salute their service, Wells Fargo has produced plush ponies each year for a limited time.

THE DESIGN Designed plush pony and fashion accessories that told each pony's history serving for Wells Fargo. Was important to showcase each pony's unique character and charisma through product features which stand out to consumers and stay true to the Wells Fargo brand. 

Wells Fargo ponies are featured in the Annual Tournament of Roses Parade in Pasadena, California.

SUGAR SKULL PLUSH

THE BRAND Aurora World Inc. is a global leader in plush toys and high quality gift products sold worldwide since it's establishment in 1981. Aurora World has an extensive range of branded and licensed products for children and adults. You will find its product lines at major zoos, department stores, high-end toy stores, hospital gift shops, candy stores and fine florists worldwide.

THE DESIGN Dia de Los Muertos or Day of the Dead is one of the fast growing trends in the world. This was a very special project to work on from concept to final product. It was important to convey the fun and whimsical charisma of sugar skulls, which play a central role in Dia de Los Muertos. I wanted to have a trio of sugar skull characters as a fun and huggable plush with features of flowers around the eyes, heart shaped nose, heart icons and cute organza bows. Embroidered bone shapes on the arms to depict the sugar skull and three fun colors. These were a great addition to Aurora's seasonal product line.

COTTON CANDIES PLUSH

THE BRAND Aurora World Inc. is a global leader in plush toys and high quality gift products sold worldwide since it's establishment in 1981. Aurora World has an extensive range of branded and licensed products for children and adults. You will find its product lines at major zoos, department stores, high-end toy stores, hospital gift shops, candy stores and fine florists worldwide.

LOGO DESIGN In keeping with the cotton candy theme, I incorporated cotton candy illustrations next to the name of the product line Cotton Candies. It was important to maintain the brand within the logo vessel and give a fun, fluffy and whimsical cotton candy idea with some added sparkle

THE DESIGN Inspired by the colors and whimsical idea of cotton candy, I wanted to design a plush line that emphasized the overall look of the fun treat! I chose fun characters with each having a unique candy color that are not adorable, but as soft as cotton candy!

Katy Perry Bear Plush for CLAIRE’S

Ice Cream Pets Plush

Pretty Poodles Plush

BRAND: Hush Puppies

Designed package and products for Limited Edition 58th Anniversary.

Branding is very creative in finding a way to represent a product or company. Logo development is very exciting to me!

Logo & Merch Design

Transforming brands into a larger-than-life event for attendees and staff with exhibit design that includes creative architecture, bold graphics and fun interactive elements.

Digital Ads, Print Ads, Editorial Layouts

BRANDS:

Disney’s Emoji (Interactive Play)

Cuttie Curls (Small Dolls)